Modernizing the Web-hosting and Ecommerce Platform

Collin Street Bakery
Collin Street Bakery has been delighting customers with its world-famous DeLuxe® Fruitcake and other specialty baked goods since 1896. A household name in Texas with a global customer base, the bakery’s ecommerce growth demanded a hosting solution as reliable and responsive as their heritage.

Challenge

After moving from LiveSite to Magento, Collin Street Bakery quickly realized that their initial host wasn’t equipped to support their growing needs. They required faster issue resolution, tailored support and infrastructure that could scale during seasonal traffic spikes without bloating year-round costs. Their Magento site also relied on numerous extensions and ERP integrations, adding complexity to performance and uptime requirements.

Solution

JetRails architected a dedicated bare-metal environment optimized for Magento 2, with separate frontend, backend and staging servers. To handle holiday surges, booster servers are spun up as needed, eliminating unnecessary hardware spend in off-peak seasons.

The migration was managed by a dedicated expert and included a full UAT process to ensure performance and reliability. JetRails also deployed critical security and speed tools like Cloudflare, Sansec and Sucuri, along with CDN, WAF, IDS, and SSL configuration. Load testing validated site readiness for peak demand, and caching systems like Varnish and Redis were integrated and tuned for performance.

When the time came to upgrade from Magento 2.3 to 2.4, JetRails provided a path that minimized risk and avoided maintenance windows. New instances were deployed with updated services like Elasticsearch 7 and Redis 6, allowing for a seamless transition

Results

The Collin Street Bakery site now runs on a stable, scalable infrastructure supported by a proactive team. The upgrade path and daily operations have become smoother, with better response times, deeper technical resources and helpful vendor guidance from JetRails.

“Whenever I have an issue, I have been able to count on JetRails to help with a resolution. It’s refreshing to have a partner that isn’t always looking at expanding the monthly recurring charges but is truly vested in your success. Thanks, JetRails for being an outstanding partner!”

Evan Rosay
IT Director

Collin Street Bakery

Lessons for Other Brands​

Magento merchants with seasonal spikes, complex integrations or upgrade demands benefit from tailored infrastructure and proactive support.

For JetRails, hosting is providing our clients with a partner who understands their tech stack, anticipates their needs and builds around long-term success.