Bag Riders is one of the most trusted names in aftermarket air suspension. Founded in 2009 by a small team with a passion for automotive engineering and performance, the company created a new standard for buying air suspension systems online. Instead of forcing customers to hunt for individual parts, Bag Riders pioneered an easy-to-use kit builder that lets buyers select everything they need in one go.
Today, the company is known for its deep technical knowledge, customer-first service, and tight integration between ecommerce and fulfillment. Their Vermont facility handles assembly and shipping in-house, while their site serves as a hub for how-to guides, universal and vehicle-specific kits, and performance-focused upgrades. With more than 40 name brands, the Bag Riders site is the definitive source for air suspension enthusiasts, car builders and performance-obsessed owners.
As Bag Riders grew, infrastructure management became a bottleneck. John Hall, serving as both CEO and CTO, was also acting sysadmin, handling tasks like OS updates, server patching and test environment setup. Each of these stole time away from strategy, product growth and leadership.
At the time, their Magento code was hosted on a self-managed dedicated server. Support quality had declined, and no one else on the team could confidently handle server-side emergencies. Bag Riders needed a partner that could reduce this dependency, restore confidence, and free up internal capacity.
A developer with firsthand experience recommended JetRails to John, citing the team’s reliability and responsiveness. The difference was clear immediately: essential technical support directly from senior engineers.
JetRails offered:
Manual SSL renewals after switching to JetRails
Reduction in routine server tasks: what took hours now takes clicks.
The site delivered noticeably faster loading speeds, even on uncached checkout pages.
Site responsiveness improved across the board, with faster customer-facing pages and smoother Magento back-end administration.
Infrastructure management time was drastically reduced, freeing leadership to focus on strategy.
With properly tuned and right-sized hosting, Bag Riders reduced overall server requirements. The ability to hibernate development and staging environments further reduced resource costs.
Reduction in spend
Savings don’t have to mean sacrifice.
Bag Riders cut costs while upgrading capabilities.
Technical leaders don’t have to do it all.
Delegating infrastructure opened new capacity for growth.
If your hosting provider creates bottlenecks or burnout,
it may be time to switch.
