Why Improved Import & Export Is Such A Popular Magento 2 Extension

Your Magento 2 store’s success is based on the tools you choose to operate and build it on. This includes the extensions you use to complement the existing functionality.

A good Magento Extension will add features or functionality that improve your bottom line. However, different extensions do this in different ways. Some add customer-facing features, while others improve the efficiency of your business operations. In the case of the  Improved Import & Export extension by Firebear Studio, this versatile toolset can help you manage your Magento 2 store by cutting down on management time and costs.

The Purpose of the Improved Import & Export Extension

Improved Import & Export is a Magento 2 extension that allows you to import and export any kind of data in and out of your store: products, categories, customers, orders, etc.; basically every entity you have at your Magento 2 store. For example: Your supplier or warehouse sends you an updated product and inventory list. You can update your Magento store the manual way – open your spreadsheet tool, log into your Magento 2 administrator panel, and go one-by-one through every product in the list, manually adding products and updating stock quantities

Or, you can get take the same XLSX spreadsheet, and upload it to your store, adding new products and updating inventory levels. Improved Import & Export by Firebear Studio does just that, – it takes control over the data updates at your store reducing your data entry time and leaving you with more time to operate your business.

SEO Data Management

Another common use case is SEO data management. Updating meta descriptions and other product fields, rearranging categories, and managing URL rewrites are much easier when it is done by uploading the whole dataset at once instead of going one by one in the Magento admin.

With the Improved Import & Export extension, you can export the URL rewrites that your Magento 2 composed for you automatically. You can then send it to your SEO manager so that they can open the exported file with Google Sheets or Excel, and make necessary adjustments to your rewrites.

Once the adjustments are made, the file can be imported back to the store with all the new product and category URLs updated.

Catalog and Customer Data Updates

If you’re working with a particular set of products or suppliers, you probably have notifications of when to expect new shipments and when product prices are changing. You can automate the process of updating product stock and prices within your store when you receive a file with the updates.

For example, if you can arrange to have the file uploaded to a secure FTP folder, you can create an import process that will automatically fetch this file from your FTP and upload it to your store at a scheduled time – say once a week on Sunday at 2 am.

You can even set the Improved Import & Export extension to add to the existing quantity of products you have available at your store, as opposed to overwriting the existing quantity. 

ERP and CRM integration

If you are managing all the products and customer accounts inside a particular ERP or CRM, Improved Import can serve as a simple integration basis and tool. Each ERP and CRM can give you an export file with all the data which is required, which, you can upload to your store using the Import extension.

The reverse is true as well. Say you need to upload a list of customers that created new accounts in your Magento store in the last week. With the extension, you can create a customer export file in your choice of format, including CSV, XML, XLSX, and JSON.

Now with this customer list at hand, you can upload them to your CRM so that your sales team can stay in touch with them more effectively.

It’s About Your Data and Your Needs

It is indeed a matter of how you can choose to process the data that you have in your Magento 2 store. Be it customers, products, or orders. Having access to the data and the possibility to analyze it, automate its update, or apply it for your future benefits – can be a deciding factor that drives your business forward.

Improved Import & Export allows you to have any data from your store, accumulated for any period of time, old or new. The extension can help you automate the updates and reduce the management costs of your store.

What can you import and export with Improved Import?

The extension allows you to import and export the following data from your Magento 2 store:

• Products
• Categories
• Advanced pricing (tier prices)
• Reviews
• Product attributes
• Customers and customer addresses
• Newsletter subscribers
• Orders
• CMS pages, blocks, and widgets
• Catalog and cart price rules
• URL rewrites
• Search terms and synonyms

Key features of the Improved Import extension

The data can be imported and exported in the most popular file formats:

• CSV
• XML
• XLSX
• JSON
• ODS

And exported to and imported from the following sources:

• Direct file upload
• Direct URL
• Google Sheets
• Google Drive
• OneDrive
• Dropbox
• FTP/SFTP

Want more information about this extension? Learn more about Improved Import & Export extension for Magento 2